Hang Tag Sizes and Paper Weights: A Practical Guide for Apparel Brands
A hang tag is often the first thing a customer touches before the garment itself. Its size tells them how much information to expect; its weight and finish tell them something about the quality of the product. Getting both right does not require expensive extras, just a clear idea of what each option does. This guide covers common hang tag sizes per product type, board weights and how they feel, and the finishes and attachments that complete the tag.
Common hang tag sizes by product type
There is no standard size. The right format depends on the garment, the amount of information and how the tag hangs. These are formats we often recommend as starting points; any custom size or shape is possible.
| Product type | Typical size (mm) | Notes |
|---|---|---|
| T-shirts, basics, underwear | 40 × 70 or 50 × 90 | Compact; logo on front, size and barcode on back |
| Shirts, knitwear, dresses | 50 × 90 or 50 × 100 | The most versatile format |
| Jackets, coats, outerwear | 60 × 100 or larger | Room for material and technical information |
| Denim | 60 × 100, often die-cut | Heavier board, sometimes in combination with a leather patch |
| Accessories, caps, scarves | 55 × 85 (business-card) or 90 × 50 landscape | Fits small items and display hooks |
| Babywear and kidswear | 40 × 70 or round 50 | Rounded corners for a softer look |
| Folded tags (information inside) | 50 × 90 folded to 50 × 45, or similar | For extra languages, stories or sizing charts |
For complete dimension references across all label types, see our label size guide.
Board weights in g/m² and what they feel like
Board weight is measured in grams per square metre (g/m²). Higher weight usually means a thicker, stiffer tag, although thickness also depends on the board type: an uncoated or recycled board feels bulkier than a coated board of the same weight.
| Weight | Feel | Typical use |
|---|---|---|
| 300 g/m² | Light, flexible, similar to a thick postcard | Basics, high-volume ranges, folded tags |
| 350 g/m² | Firm, the most common choice | Most garments, good balance of feel and flexibility |
| 400–450 g/m² | Stiff, clearly premium in the hand | Outerwear, knitwear, gift items |
| 500–600 g/m² | Very rigid, almost like thin board | Denim, premium lines, die-cut shapes that must keep their form |
| Double-layer (e.g. 2 × 300 g/m²) | Thick and solid, with different colours possible on each side | Luxury feel, edge colour effects |
Double-layer and laminated tags
Two sheets of board can be laminated together to create a thick tag with a solid feel. This also lets you combine a coloured core with printed outer layers, so a contrasting colour shows on the edge. Lamination with a matt or soft-touch film protects the print against scuffing and moisture and gives a velvety surface; gloss film makes colours brighter.
Finishes that make a difference
Finishes add depth and texture. Use one or two well-chosen techniques rather than all of them at once.
- Hot foil stamping: metallic or pigment foil pressed into the board, ideal for logos in gold, silver or copper tones.
- Embossing and debossing: the logo is raised or pressed into the board. Blind embossing (without ink) is subtle and elegant, especially on heavier, uncoated board.
- Spot UV: a glossy varnish on selected areas, for example a shiny logo on a matt background.
- Die-cutting: custom shapes, rounded corners, windows or a shaped top edge. Heavier boards hold die-cut shapes better.
- Edge painting: coloured edges on thick or double-layer tags.
Tip: fine foil and emboss details need sufficient line thickness. As a rule, keep lines and small text in foil or emboss slightly bolder than you would for ordinary print, and ask us for a digital proof to check proportions.
Strings, seals and pins
The attachment is part of the design. Common options:
- Cotton or polyester string, usually 15–20 cm, knotted or with a plastic seal. Waxed cotton, twisted cord and elastic loops are also possible.
- Plastic seal tags: a string closed with a moulded seal that can carry your logo, often used for security or a cleaner finish.
- Lock pins and tagging pins: quick to apply on fast production lines, common on basics and multi-packs.
- Safety pins: for delicate fabrics where you want to use an existing buttonhole or seam.
Hole position and size
The hole is typically 4–5 mm in diameter and placed centrally near the top edge, about 5–8 mm from the edge so the board does not tear. On landscape tags, a hole in the top left corner lets the tag hang at an angle. Metal or coloured eyelets reinforce the hole on heavy tags and add a decorative detail. Keep text and logos clear of the hole area and the string path.
Recycled and sustainable board
Recycled board is available in most weights, in natural white, kraft brown and coloured stock. Recycled board has a slightly textured surface that works well with blind embossing and single-colour print. If sustainability is part of your brand story, combine recycled board with a cotton string and avoid plastic lamination. Our article on label materials gives a wider overview.
Plan the tag together with other items
Hang tags often share artwork with stickers, box labels and swing labels. Ordering them together keeps colours consistent across the brand. Have a look at our stickers and packaging labels if you are also planning packaging. Like most items, hang tags usually start at 1,000 pieces per design, and production typically takes 10–20 working days after proof approval. Everything is printed and finished in our own production in Bulgaria and delivered across Europe.
Tell us the product type, preferred size, board weight and finish, or send a sketch. We will prepare a digital proof and quote, and reply within 24 hours on working days. Request a quote for hang tags.
Frequently asked questions
What is the most common hang tag size?
50 × 90 mm and 50 × 100 mm are the most versatile formats for garments. Smaller basics often use 40 × 70 mm, outerwear 60 × 100 mm or larger.
Which paper weight should I choose for hang tags?
350 g/m² is the most common choice. Choose 400–450 g/m² for a premium feel and 500–600 g/m² or a double-layer tag for rigid, high-end tags.
How big should the hole in a hang tag be?
Typically 4–5 mm, placed about 5–8 mm from the edge. Metal eyelets reinforce the hole on heavy tags.
Can hang tags be made from recycled board?
Yes. Recycled board is available in most weights, in white, kraft and coloured stock.
Can I combine foil and embossing on one tag?
Yes, foil and embossing can be combined. Keep details slightly bolder than for normal print and check them on a digital proof.
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Send the label type, size, quantity and your deadline. We usually reply within one working day with a price and a recommendation.
- Usual MOQ 1,000 pcs per design
- Samples before production
- Production 10–20 working days
- Delivery across Europe